Workstand Blog

Read the latest updates from all the teams and departments at Workstand. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible. Check out the March update to learn more. 

The band is back together! Ryan is back and will join us each month to share key takeaways from current inventory data, talk about big-picture topics in our industry, and answer your questions. Email your questions to podcast@workstand.com and we'll address them in the monthly talk with Ryan. 

Spring marketing playbook

Spring is here - now is the time to get in front of your customers and help them succeed in the upcoming cycling season. Shaking off the winter blues means shoppers are eager for adventure on two wheels, so make sure your online marketing efforts are primed for action. Check out our blog post to learn about how Workstand can help you make this a successful spring.

Drop shipping included in every Professional Website Package

Do you have a Professional Website Package but are not taking advantage of drop shipping from our partners? Your subscription already includes the services and now is a great time to give it a try! Our current partners include: 

• HLC (US + Canada)
• J&B (US only)
• LTP (Canada)
• QBP (US)
• Specialized (US)
• Trek (US)

Reach out to the Success Team to take the next steps and learn more about best practices. Don't have a Professional Package, we have specials available!

Marketing Updates 

Stand out this season with premium marketing

Captivate shoppers and website visitors with our premium Spring campaigns! The Marketing and Partner subscription packages now include one premium campaign each month. 

• Spring Homepage Takeover | Preview Our Spring Homepage 
• Spring Sale Premium Package | Preview Our Spring Sale Package
• Premium Content Packages | Available Packages Preview

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. Our homepage takeover is $500. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@workstand.com to get rolling.

Check out content from your favorite brands and organizations

We work closely with many of the brand you carry and organizations you work with to offer complimentary website content. Everything below is live in your page library, please let us know if you need assistance updating your website. 

• Santa Cruz Spring Factory Sale | Landing Page Preview
• Cannondale Scalpel | Homepage Banner Preview
  
• Yeti ASR | Landing Page Preview
• Specialized Epic 8 | Landing Page Preview
• Trek TrekFest | Landing Page Preview
• Hungry For Batteries - E-Bike Battery Recycling | Landing Page Preview
  

Content Updates

Catalog Updates 

Our Catalog Team works closely with the brands you carry to ensure you can display up-to-date products on your website. Please reach out on our form to request additional brands and help put our team in touch with your contacts. Check out the brands we've added over the past 30 days - 

New Brands

Ohlins
Steve Potts
Suncloud Optics

Cycling brands with new items added 

Blackburn
Bombtrack Bicycle Company
Bontrager
Burley
Cannondale
Chris King
Columbus
Continental
DMR
DT Swiss
DVO
Electra
Formula
FOX
Fox Racing
Giant
Giro
Identiti
Liv
Magura
Manitou
Marzocchi
Ohlins
Orbea
Park Tool
Peak Design
Ritchey
RockShox
Salsa
Scott
Smith Optics
Soma
Specialized
Steve Potts
Suncloud Optics
Surly
Swift Industries
Thule
Trek
Wolf Tooth
X-Fusion