January 2026 News & Notes

2 min read
Feb 2, 2026 9:47:41 AM
January 2026 News & Notes
3:41

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Read the latest updates from all the teams and departments at Workstand. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Company Updates

Express Checkout

We’ve rolled out Express Checkout to make buying faster and easier for your customers. If you are using Stripe for payment processing online it will appear for your consumers.

What’s included:

  • Google Pay and Stripe Link (a financing option) display automatically

  • Apple Pay will display as an option AFTER your domain AND subdomain are verified in your Stripe account. Learn how to verify your domain.

  • Customers can check out in one click without re-entering shipping or payment details.

The result: fewer abandoned carts and a smoother checkout experience for your customers.

Workstand IQ: Loyalty 

What Loyalty helps you do:

  • Automated email marketing powered by POS purchase data

  • Personalized messaging based on products, service history, and customer behavior

  • Increases repeat visits through relevant, timely communication

Send emails that are relevant to your consumers. Learn more here.

Workstand IQ: Performance

Get clearer insight into how your shop is performing with Workstand IQ Performance.

Key benefits:

  • Clear visibility into in‑store sales performance

  • In‑depth analytics to better understand inventory and purchasing trends

  • Easy‑to‑read reporting built specifically for bike retailers

Turn data into smarter decisions. Learn more here

Client Success Updates

Workstand Podcast

We’ve been busy behind the mic. Our podcast features conversations with bike retailers and industry partners using Workstand in real‑world operations.

You’ll hear:

  • Practical guidance on websites, marketing, and digital strategy for bike shops

  • Insights informed by Workstand data and firsthand retailer experience

  • Honest discussions about what’s working (and what’s not) on the shop floor

If you haven’t listened yet, now’s a great time to jump in. Check out our latest episode here

Marketing Updates 

Ready to soak in the fall colors from the saddle? While customers are eager for crisp autumn rides, the holiday rush is just around the corner. Refresh your website with seasonal content now and get a head start on holiday merchandising by scheduling campaigns in advance. 

We create and publish FREE content for your website every month. Read the latest Marketing Blog to see new free and premium content available for your website.

See Our Latest Ideas

Need help installing new content? Reach out to our Client Success team for assistance. 
 

Catalog Updates 

We are already planning our work on the 26/27 Snow Sports catalog. If you are using our catalog, please send your purchase orders and order forms to snow@workstand.com so that we can create the products you'll have in stock! Have a brand contact that can help get us data? Please share that too.

Do you sell winter sports but don't use our Snow catalog? Contact us to get started today for just $99 a month.

Our Catalog Team works closely with the brands you carry to ensure you can display up-to-date products on your website. Please reach out on our form to request additional brands and help put our team in touch with your contacts. Check out the brands we've added over the past 30 days - 

Snow sports brands with new items added

Blackstrap

FlyLow

Yopo Designs 

 

 

Cycling brands with new items added 

BMC
Bontrager
Cannondale
Catrike
Cervelo
Electra
Giant
Liv
Mons Royale
Pivot Cycle
POC
Rapha
Reid
Salsa
Specialized 
Surly
Terra Trike
Trek

 

 




 

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