5 Myths of Online Selling - Busted!

In the latest podcast, Mark and David do their best Mythbusters impression:

Most bike shops seem to have at least one belief about online selling that's quietly costing them revenue. In the latest episode of Around the Workstand, Mark Still and David Martinez tackle five of the most persistent myths that keep independent retailers from growing their digital sales — and break down why none of them hold up in 2026.

Things like: your sales ceiling being set by what fits on your floor. Or that handling more online orders means hiring more people. Or that competing online requires a budget you don't have.