Workstand Blog

Read the latest updates from all the teams and departments at Workstand. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible. Check out the December update to learn more.

Every Workstand website includes a data-driven online catalog with ecommerce capabilities built in at no extra charge. So why do scores of bike shops choose to keep ecommerce capabilities disabled? Now is great time to revisit our blog post from a few years ago if you need help deciding to turn your shopping cart on. 

Client Success Updates

Send text messages from your Workstand admin

Text message your customers directly from your Workstand account with our new Conversations SMS service. Conversations is seamlessly integrated into Work Orders and will soon be available in your Sales feature. Request personalized setup today to be ready for the upcoming holiday selling season!

SMS messaging features are included with every Professional package at no extra charge. All subscribers have free access through March of next year. After the promotional period, Conversations will be $49/mo for Local, Lite, and Retail clients.

Marketing Updates 

Premium marketing content

The new year always brings the promise of a fresh start in fitness. Encourage your shoppers to embrace wellness this winter, whether it’s on an indoor trainer, biking through the snow, or simply layering up with the right gear to enjoy the bracing air. The Marketing and Partner subscription packages now include one premium campaign each month. 

• Pedal Into Winter Wellness Package | Preview Our Winter Riding Package
• Suit Up For Snow SZN Premium Package | Preview Our Snow Sports Package

Each premium content package is $400 (if you are not already an a Marketing client) and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@workstand.com to get rolling.

Content Updates

Catalog Updates 

Our Catalog Team works closely with the brands you carry to ensure you can display up-to-date products on your website. Please reach out on our form to request additional brands and help put our team in touch with your contacts. Check out the brands we've added over the past 30 days - 

Snow sports brands with new items added

Craft

Dakine

Hestra Gloves

Never Summer

Smartwool

Cycling brands with new items added 

100%

45NRTH

AIMA Ebike

Bianchi 

Continental

Electric Bike Company

Feedback Sports

Garmin

G-Form

Giant

Haro

Liv

Muc-Off

Norco

nuun

Orbea

Pirelli 

QBP

Retrospec

Salsa

Shimano

Specialized

Smartwool

Surly

Topeak

Timber MTB 

Transition

Trek

Vittoria

Wahoo

Wild Rye

Yakima

Zefal