Ryan Atkinson

Ryan Atkinson

Ryan Atkinson has worked in the bicycle industry since 1994, traveling the path from bicycle assembler to brand manager, before becoming a business leader in the field of marketing for independent bicycle retailers. He is President and Co-Owner of SmartEtailing, working to nurture the health and growth of the IBD channel through effective marketing and software solutions.

Posts by Ryan Atkinson

How To Win At Social

Social media as we know it was birthed back in 2004, and while it seemed like a fad, it doesn’t look like it will be goi …

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4 min read
Jun 29, 2017 10:52:51 AM

June Update on Responsive Websites

In April, I shared that SmartEtailing was on schedule to have responsive websites ready for installation before June. Wh …

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3 min read
Jun 27, 2017 5:42:26 PM

Summer Direct Mail

Summer is the perfect time to send direct mail from SmartEtailing. Your customers are out riding and making decisions ab …

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2 min read
Jun 14, 2017 8:32:50 AM

May News & Notes

Read this post to learn about a new Supplier Sync partner, discover new marketing content added to the SmartEtailing mar …

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2 min read
Jun 7, 2017 2:39:59 PM

SmartEtailing's Commitment to SEO

At SmartEtailing, we understand that the first step to winning in-store is your business being found online by intereste …

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4 min read
May 31, 2017 9:02:08 AM

June Library Content is Now Available!

Summer is officially here! School’s out and the roads are calling. Now is the time to get out and ride. Reach your custo …

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1 min read
May 23, 2017 10:43:13 AM

Using Social Media to Grow Your Business

Social media as we know it was birthed back in 2004, and while it seemed like a fad, it doesn’t look like it will be goi …

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5 min read
May 9, 2017 10:46:58 AM

May Library Content Is Now Available!

Our favorite month of the year has arrived - National Bike Month! May is packed with local and national cycling-centric …

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1 min read
Apr 27, 2017 3:41:43 PM