Ryan Atkinson

Ryan Atkinson

Ryan Atkinson has worked in the bicycle industry since 1994, traveling the path from bicycle assembler to brand manager, before becoming a business leader in the field of marketing for independent bicycle retailers. He is President and Co-Owner of SmartEtailing, working to nurture the health and growth of the IBD channel through effective marketing and software solutions.

Posts by Ryan Atkinson

Updates to Marketing Services for 2017

For 2017, our bike shop marketing services have been updated to offer a range of options, from essential website mainten …

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1 min read
Dec 9, 2016 12:10:29 PM

Digital or Traditional Marketing?

Navigating the world of marketing as a small-business owner can be a daunting experience. Every day the world changes an …

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2 min read
Oct 30, 2016 11:45:41 AM

How Does Giant WebLink Work?

On Monday October 17 Giant launched their WebLink online sales platform. SmartEtailing provides a mechanism to help auth …

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1 min read
Oct 24, 2016 1:37:55 PM

2016 Holiday Direct Mail

At SmartEtailing, our mission is to help independent retailers thrive. We have unmatched expertise in bicycle retail mar …

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2 min read
Oct 16, 2016 4:38:29 PM

What Is A Responsive Website?

There is no denying the fact that smartphones have forever changed the way we shop. Consumer behavior has evolved dramat …

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5 min read
Sep 20, 2016 8:01:54 AM

Meet The New SmartEtailing At Interbike

There has never been this much happening at SmartEtailing. Since our recent merger with Harvest Retail Marketing we have …

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1 min read
Aug 18, 2016 8:55:43 AM

The New SmartEtailing is Gaining Momentum

It’s hard to believe that it has been three months since we announced the merger of SmartEtailing and Harvest Retail Mar …

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2 min read
Jul 26, 2016 8:06:22 PM

5 Ways To Increase Holiday Sales With Your Website

1. Link your POS System to your website. 71% of consumers expect to see in-store inventory online according to a recent …

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1 min read
Oct 8, 2015 7:40:00 AM