Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.
Company Updates
New Loyalty + Performance Software Packages
Empower your business growth with Retail Toolkit powered by SmartEtailing. Our new Loyalty package is designed to help you create lifetime customers through personalized, automated marketing. While our Performance package is focused on levering your real-time data to make your business more efficient and effective. Check out our blog post to learn more.
Join Us at Frostbike
Members from several of our teams will be presenting at Frostbike next month. Here are our sessions. We hope you can join us!
Tuesday, February 15th
- 1:00-1:45 PM CT How Your Customers Buy is Changing
- Presented by Suzie Livingston (Communications and Marketing Manager) and Ryan Atkinson (President and Co-Owner)
- 3:00-3:45 PM CT Selling Through Email Marketing
- Presented by Lauren Webb (Agency Director) and Hannah Dittmar (Marketing Account Manager)
- 4:00 - 4:45 PM CT Managing Inventory With Open to Buy Planning
- Presented by Alex Slocum (Technical Product Owner)
Wednesday, February 16th
- 9:00-9:45 AM CT Ecommerce Customer Expectations
- Presented by Ryan Atkinson (President and Co-Owner) and additional industry members
Client Success Updates
Stripe Sunsetting January 31st
We will be sunsetting payment processing with our previous partner, Stripe, by February 1st, 2022. While Stripe is no longer supported by SmartEtailing, utilizing WePay/Chase and PayPal to accept payments gives your customers the best options to complete their online purchases. Please use this guide and configure your SmartEtailing settings to accept payments through WePay/Chase.
QBExport now includes order export
Quickbooks POS users can export orders from their website and import them into their POS as Sales orders. Follow our instructions to configure your settings.
Marketing Updates
What's working best?
Retailers leveraging email marketing and Google shopping ads to promote the products they have in-store and in their suppliers' warehouses are seeing the best return on investment. As inventory ramps up consider a deliberate marketing plan. Need help? Reach out to learn more about our Agency services.
Build loyalty with rewards
Keep your customers coming back again and again with a rewards program. We've designed new premium content to encourage your customers to sign up and stay engaged with your business. Our rewards content is meant to complement our Loyalty package in Retail Toolkit but can be used with any rewards program you choose.
- Join Our Rewards Program | Landing Page Preview
- All Premium Content Packages | Available Packages Preview
Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@smartetailing.com to get rolling.
Content Updates
Free marketing content
New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.
- Good Vibes for the New Year | Landing Page Preview
- Take Good Care | Landing Page Preview
- We Have Bikes! | Landing Page Preview
- Join Our Rewards Program | Landing Page Preview
Catalog update
Our team is working hard to keep the cycling and snow catalogs current and up to date with the latest product releases.
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Newly available:
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Upcoming brands:
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Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.
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