A Marketing Blog for Bike Shops

February 2022 News & Notes

Written by Barbara Wiesner | Feb 18, 2022 3:18:24 PM

Did you know your SmartEtailing subscription includes over 20 up-to-date electric bike landing pages? We've taken this opportunity to share them all in one place to make sure you can find what you're looking for. 

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Company Update

Looking back on 2021

We published a blog looking back on 2021 with some podcast commentary, interesting sales stats, and a list of the enhancements we made to the SmartEtailing platform. 

Read the blog

Watch the video

Client Success Updates 

Looking for electric bikes content?

A few clients reached out for help finding electric bikes content that is included in their SE subscription. We figured they weren't alone. The Page Library file paths and preview links to our up to date, complimentary electric bikes landing pages can be found below. We have a mix of pages easy to edit as needed and others we created with brands to represent their products. Please reach out if there is anything we can help with or if you are looking for different brand representation. 

Customizable Buyer's Guide Pages

Products > Bicycles > Buyer's Guides > Electric Bike Buyer's Guides

Easy to Shop Catalog Pages

Products > Bicycles > Electric Bikes

Brand Pages 

Products > Bicycles > Electric Bikes

Products > Bicycles > Cannondale Bikes

Products > Bicycles > Santa Cruz Bikes

Products > Bicycles > Specialized Bikes

Products > Bicycles > Trek Bikes

If you are not able to find a page in the Page Library, someone on your team may have already imported it into Your Pages. Please take a look in Your Pages or reach out to our Client Success team for assistance. 

Marketing Updates 

Give your customers a new way to ride

If you don't find the electric bikes content you're looking for in our complimentary content, consider your latest premium content. Combining educational content, an easy to shop catalog, and sections promoting your go to accessories. Let your community know you're an expert and have bikes ready to ride. 

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@smartetailing.com to get rolling.

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our Client Success team for assistance. 

Catalog update

Our team is working hard to keep the cycling and snow catalogs current and up to date with the latest product releases. So far this month, we have entered over 1100 new items.

Newly available: 

  • Azonic
  • Giant
  • Giro
  • Kenda
  • Liv
  • Momentum
  • MSW
  • Orbea
  • Ortlieb
  • Retrospec
  • Revelate Designs
  • Specialized
  • Swiftwick
  • TerraTrike
  • Tubus
  • Wolf Tooth
 

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.