December News & Notes

SmartEtailing News

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible.

Client Services Updates

Selling Gift Cards Online

Make sure your catalog has everything they want! Add a gift card to your online catalog to capture the sale for anyone searching for a gift for their favorite cyclist. We have a few different versions, import one from our library and edit to include your store's gift card image. Be sure to add a Balance on Hand (BOH) quantity so they display as in stock! Whether you use click and collect or are shipping your gift cards, it's a great boost to online sales. And research shows that the typical gift card recipient spends more than the amount of their gift card, so it can be a boost to sales in January, too!

Black Friday Sales Breaks Record

The 2018 holiday inline shopping season got off to a record start for SmartEtailing clients. Read more about it in this special Black Friday blog post.

Fraud Protection

Selling online is a great way to capitalize on the growing trend for online purchasing. But not every order should be filled. Read our blog post on online fraud to learn some basic way you can protect yourself from potential losses.

Content Updates

Pinarello 2019

Pinarello 2019 is available in our Library. Please reach out to our support team if you are an authorized Pinarello dealer and we will unlock this brand for you.

Brands with recent additions to the catalog

Our team of content experts are constantly adding new catalog items to the SmartEtailing Library. In the last 30 days, we have entered new content from the following brands and more:

Black Ops
Civia
CycleOps
Electra
Graber
GT
KHS
Kleen Kanteen
Kryptonite
Marin

Orbea
Park Tool
Pearl Izumi
Raleigh
Rocky Mountain
Shimano
Specialized
Specialized S-Works
Trek
Whisky Parts Co.

Stay current with newly available and upcoming brands on the home page Update Center in the back end of your SmartEtailing website.

Marketing Updates

Web design for your bike shop

In today's modern shopping era your website is considered the face of your business. It is the first thing that many customers see. Does it reflect your business? Are you putting your best foot forward? We have a team of marketing professionals that can help redesign your homepage or do a full website overhaul. See the links below for some of our recent work. Complete this form if you are interested in custom design work for your website.

Velo City Cycles | Before and After
Incycle Bicycles | Before and After

Free marketing asset additions

New homepage highlights and landing pages are always in the works. Recently, we've added the following new content to the marketing Library.

New Seasonal Content | December Seasonal Topics
Specialized | ANGi Helmet
Specialized | Women's Power Saddle with MIMIC
Kryptonite | Street Light Series

Need help installing new content? Reach out to our support team for assistance.

Workstand Blog