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Workstand Blog

Ray Kennedy

Ray Kennedy understands the marketing needs of bicycle retailers. He's worked the sales floor at a top retailer and managed marketing for many more. Ray is the direct mail expert at SmartEtailing.

Recent posts

Summer Season Direct Mail Now Available

An expertly crafted summer direct mailer from SmartEtailing can garner a 10 times hig...

Direct Mail By Ray Kennedy on Jun 04, 2018

Spring Direct Mail Now Available

Spring is the beginning of the cycling season. Kick it off by attracting shoppers to ...

Direct Mail By Ray Kennedy on Feb 14, 2018

Winter Direct Mail Now Available

The fourth quarter is a critical time for bicycle retailers to maximize sales. In sea...

Direct Mail By Ray Kennedy on Oct 05, 2017
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