A Marketing Blog for Bike Shops

December 2019 News & Notes

Written by Barbara Wiesner | Dec 19, 2019 9:06:39 PM

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible. 

Client Services Updates 

Gift ideas for last minute shoppers

Last minute shoppers are looking for ideas. Make sure you're syncing your compatible point of sale system to your website so they know you have what they want to buy. And if they can't find what they want a gift card makes the perfect gift. Gift cards are available in our catalog library ready to import and personalize.

Do you have special holiday hours?

Closing early on Christmas Eve? Open or Closed on New Year's Day? Let your customers know when they can shop in store with you by making sure your store hours are reflected on your website and on Google. Click here to learn how to set your holiday hours.

Holiday hours for the client success team

Speaking of holiday hours, our team will have reduced hours on a few days this holiday season. The SmartEtailing offices are closed on December 24, 25, 31, and January 1. We will have limited staff available before 1 pm on December 24 and December 31. There will be no support available on Christmas and New Year's day.

Development Updates

Your order is on the way!

A new feature has been released which will send your customers a tracking email once their order has shipped. You can adjust the intro copy and you will receive a copy of the email as well. A few additional settings are available in regards to this feature. Check it out by logging into the Site Manager of your SmartEtailing website. Then go to Orders > Order Notices. If you have any questions, please contact support@smartetailing.com. 

Marketing Updates

Read our blog about holiday shopping trends

Each year we review the results of Black Friday and Cyber Monday across all SmartEtailing websites. We are happy to report that sales numbers have grown YOY, with one of the biggest trends being Click + Collect. Be sure to read our recent blog post and make sure your store is set up to allow customers to buy online, pickup in-store.

Are you ready for marketing help?

SmartEtailing has a full marketing agency in-house. We can help with everything from website maintenance to custom website design. We also offer services like direct mail and Google advertising as well. Complete this form and get a free consultation about how we can help!

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our support team for assistance. 

Brands with recent additions to the catalog

Our team of content experts are constantly adding new catalog items to the SmartEtailing Library. In the last 30 days, we have entered new content from the following brands and more:

          • 45NRTH
          • Apidura
          • BMC
          • Bellwether
          • Bontrager
          • Cervelo
          • Challenge Tires
          • Chromag
          • Cleary
          • Club Ride
          • Continental
          • Emojo Bike
          • Fitbikeco
          • Fox Racing
          • GT
          • Gazelle Bikes
          • Giant
          • Incredibell
          • Intense Cycles
          • Lazer Sport
          • Lezyne
          • Light & Motion
          • Lizard Skins
          • MICHELIN
          • Marin
  • Mirrycle
  • Norco
  • Panaracer
  • Park Tool
  • Pearl Izumi
  • Problem Solvers
  • Raleigh
  • Rocky Mountain
  • Saris
  • Schwalbe
  • Schwinn
  • Scott
  • Specialized
  • Specialized Turbo
  • Speedplay
  • Surly
  • Syncros
  • Tacx
  • Tailwind Nutrition
  • TerraTrike
  • Trek
  • Vittoria
  • Wheels Manufacturing Inc.
  • Yakima

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.

 
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