A Marketing Blog for Bike Shops

August 2022 News & Notes

Written by Barbara Wiesner | Aug 23, 2022 12:13:48 AM

Read the latest updates from all the teams and departments at SmartEtailing. Each month our team is working tirelessly to get your website and tools working as efficiently for you as possible. Check out the August update to learn more. 

Development Updates 

NEW site manager search 

We're helping you work smarter, not harder. Try out the new site manager search feature to quickly navigate around your site manager and track down relevant help-center articles.
Client Success Updates 

Leverage content from your favorite brands

We partner with brands to promote new product releases and key categories at no charge to our clients. Check out our newest complimentary website content and let us know if there is anything we can help with.

  • Santa Cruz Nomad 6 | Landing Page Preview
    • Found in the Page Library under Products > Bicycles > Santa Cruz Bikes > Santa Cruz Nomad 6 2022

Enable your shopping cart to finish the year strong

Visitors to your website expect to be able to buy online - especially during the holiday season. Follow our steps to allow customers to purchase items through your website. Now is the time to turn browsers into buyers.

Marketing Updates 

Peak riding season isn't over yet

There is plenty of time left this year for adventure. From riding to and from class to the hottest deals, our premium content packages are carefully crafted to help you sell more and your customers get out and ride more. 

Each premium content package is $400 and comes with a landing page, homepage graphic, plus content for social media and email marketing. This content can be customized to reflect the brands that you carry. Ready to get started? Email lauren.w@smartetailing.com to get rolling.

Expand your reach with social media

Engage with your audience on Facebook and Instagram and drive relevant traffic to your website. Our experienced team will help manage the process from setup to maintenance, configuring your catalog and posting authentic, targeted content. 

With our two packages and a la carte services, our team can take your socials to the next level. Check out the details here

Content Updates

Free marketing content

New marketing content is always in the works. Recently, we've added the following new content to the marketing Library.

Need help installing new content? Reach out to our Client Success team for assistance. 
 

Snow Sports Update

Our team is working hard on getting the 2022/2023 snow sports brands entered and we're currently ahead of goal. Here is our current list of guaranteed brands: 

  • Alpina
  • Atomic
  • Black Diamond
  • Blizzard 
  • Burton
  • Craft 
  • Dakine
  • Dalbello 
  • Darn Tough
  • Fischer 
  • Giro 
  • Head
  • K2 Skis + Snowboards
  • Lange
  • Leki
  • Look
  • Marker
  • Nordica
  • One Way
  • Ride Snowboards
  • Rossignol
  • Rottefella
  • Salomon
  • Smith
  • Swix
  • Tecnica
  • Toko
  • Volkl

Stay current with newly available and upcoming brands on the home page Update Center in the Site Manager of your SmartEtailing website.